Global esports organization Gen.G has announced a partnership with Turtle Beach-owned gaming peripherals brand ROCCAT.
With this ROCCAT will become Gen.G’s official PC gaming accessories partner across its teams and affiliated streamers. ROCCAT will provide its gaming products to Gen.G’s players and leverage the organization for insight into future product development.
With this deal, ROCCAT will become Gen.G’s official PC Gaming Accessories partner for its Overwatch, League of Legends, and PUBG teams, as well as its roster of content creators.
Apart from the above, the partnership will also see the brand work with both organizations to create a range of ‘unique, engaging, and fun’ content.
Chairman and CEO of Turtle Beach Corporation, Juergen Stark, commented on the deal – “We’re extremely excited to be extending our esports partnerships to Korea with Gen.G Esports – one of the most well-respected esports organizations in the world. We’re growing our business in Korea and can’t wait for the teams, their fans, and gamers in the region to see why ROCCAT is fast becoming one of the most sought-after PC gaming accessory brands.”
Since being acquired by Turtle Beach in 2019, ROCCAT has become the exclusive mouse and keyboard partner of the LCS alongside entering deals with popular content creators Guy ‘Dr. Disrespect’ Beahm and Martin ‘MrSavage’ Foss Andersen.
Co-President and COO at Gen.G Esports, Arnold Hur, commented on this partnership – “We are very excited to partner with a brand like ROCCAT and look forward to their high-performance PC gaming products taking Gen.G Esports and our content creators to a whole new level.”